Career Opportunity Costs - What are Missed Opportunities Costing You?
By Georgia Adamson
Unless you have unlimited money and unlimited time—and
who does?—the choices you make may be costing you dearly in
terms of your career. Managers and business owners usually
understand the principle that says if you spend time and money on
one thing, you are, in effect, choosing not to spend it on
something else—and that something else is a missed
opportunity. Individuals involved in doing their own career
management (or letting it slide and not
doing it) don't always pay attention to this important
principle.
That can be a costly mistake.
If, for example, you spend hours each week browsing online job
boards in hopes of finding that perfect job you're sure is out
there for you, you can't also spend that time building and
strengthening your network of contacts—people who may be able
to put you in touch with others who can pave the way, directly or
indirectly, to just such a job opportunity.
Here's another example: You know you should be updating your
resume because you've been noticing signs and hearing remarks that
suggest undesirable changes might occur in your company in the
not-too-distant future, but you decide it can wait for a while and
take off for a weekend at the lake instead. Not that a relaxing
weekend is a bad thing—it's simply a choice that means not
doing something else, and you might encounter repercussions from
that choice, such as not having your resume ready when you suddenly
need it.
Bad Assumptions vs. Shrewd Career
Management
You might not be making the mistake of assuming that because
your role in the company has been a critical factor in its past
success, you'll be the last to go if there's an adverse change.
However, you might be guilty of other mistaken assumptions that
could prove just as costly.
So what's the value of weighing your options
carefully—and often? First, you minimize your potential
exposure to downside risk and the corresponding cost of being
forced into a job or career change when you're unprepared and have
a lot at stake. Second, you maintain a sharper, more effective
focus on career management that can increase your ability to take
advantage of new opportunities without losing valuable
time—and possibly money as well.
Conscious or Unconscious Career Choices
A key point to consider is whether you are making choices
consciously or unconsciously and whether you base your conscious
choices on a sound foundation that takes into account what you
might be giving up as a result. (It's more difficult to control the
unconscious choices, since you don't know you're making
them!)
For example, if you're offered a position as Vice President of
Marketing with a growing high-tech company in another state at a
much bigger salary than you're currently earning, many people might
say you'd be crazy not to grab it. Suppose, though, that your two
kids are doing well in their junior and senior years in high school
and your spouse has recently launched a small business that he or
she has dreamed of for a long time. Suddenly, the choice becomes
far from clear-cut. Any decision you make needs to be well
thought-out, with full awareness of the costs each potential
decision will involve. Other people's needs and preferences must
now be considered.
When you fail to pay careful attention to your choices, they
become unconscious, by-default situations that could cost you more
in missed career opportunities than you ever intended to pay. Don't
let yourself fall into that trap. Choose your opportunities
consciously and carefully—and make sure the missed
opportunity costs are ones you can live with!



